Wednesday 24 June 2009

Day 15 - Client Presentations

Presenting to the client is an experience. not always a good one, but probably one to be familiar with. we presented nine lines, and they said they liked all of them, but at the end of the meeting, they said they only really liked two of them and to keep going with more lines. that's cool...But they went with the safest, tamest lines, and consequently, they're missing out on some really great lines. One comment was, "I'm in the target market demographic and if I read that line in a magazine, I'd just think it was dumb and cheesy and I'd turn the page." nerd. oh well.

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